Google’s Mobile First Indexing Deadline Approaching

If your website is not setup as mobile-first now is the time to consider making the upgrade to a responsive, mobile-first site so that you are prepared for Google’s mobile-first indexing policy. Though we have known this was coming for quite some time, COVID-19 pushed back Google’s deadline to make sure that your website meets their new indexing requirements. Before the end of Q1 2021 you will need to make sure that your website is mobile compliant or risk losing your indexing, negatively impacting any organic SEO your website has built.

From Google:

“Mobile-first indexing has been an ongoing effort of Google for several years. We’ve enabled mobile-first indexing for most currently crawled sites, and enabled it by default for all the new sites. Our initial plan was to enable mobile-first indexing for all sites in Search in September 2020. We realize that in these uncertain times, it’s not always easy to focus on work as otherwise, so we’ve decided to extend the timeframe to the end of March 2021. At that time, we’re planning on switching our indexing over to mobile-first indexing.

For the sites that are not yet ready for mobile-first indexing, we’ve already mentioned some issues blocking your sites in previous blog posts. Now that we’ve done more testing and evaluation, we have seen a few more issues that are worth mentioning to better prepare your sites.

In mobile-first indexing, we will only get the information of your site from the mobile version, so make sure Googlebot can see the full content and all resources there.” Source

Does your company need a new website to make sure that you are compliant? Contact Fire Source Media today, we can help you launch a beautiful new website that meets all of today’s necessary Google standards in order to preserve your organic ranking and accelerate your online presence. Contact us here for more information and for your FREE Digital Analysis.